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Company update · 14 October 2026 · 2 min readXREAL Priced Its Glasses $20 Below Meta’s. Here’s Why That Gap Matters More Than It SoundsXREAL confirmed its AURA glasses at $1,279 for the base configuration, roughly $20 less than Meta’s $1,299.99 VR Glasses, putting two very differently designed devices into direct price comparison for the first time and giving enterprise buyers a real, apples-to-apples decision point.
Product news · 12 October 2026 · 2 min readNorway Wants to Ban Smart Glasses in Museums, Malls, and Hospitals. Here’s What Venue-Based AR Should Plan ForNorway’s government has proposed a temporary ban on camera-enabled smart glasses in many public places, the first such proposal by a country. It is not a blanket ban and still needs parliamentary support, but it signals that venues using AR should plan for device rules, not just content.
Company update · 12 October 2026 · 2 min readDassault Systèmes Put Digital Twins on Vision Pro, and Fast Company Just Named It a Next Big Thing. Here’s Why Flat Screens Fall ShortDassault Systèmes’ 3DLive app turns Apple Vision Pro into a way to engage with digital twins in real 3D space, and it was named a 2026 Fast Company Next Big Things in Tech honoree, with customers using it for work from engineering new EVs to testing surgical instruments.
Feature deep-dive · 9 October 2026 · 2 min readA Paris Startup Wants Museums to Put 130 People in VR at Once. Here's Why Group Scale Is the Real HurdleExcurio, a Paris-based company honored in Fast Company's 2026 Next Big Things in Tech, built LBXR Pulse so museums, cultural institutions, and entertainment venues can run VR for up to 130 users simultaneously across multiple concurrent experiences, tackling the throughput problem that keeps VR a one-person-at-a-time novelty in public venues.
Feature deep-dive · 9 October 2026 · 2 min readEnterprise XR Training Is Past the Pilot Stage. The Hard Part Now Is Scaling ItThe agenda for the Augmented Enterprise Summit, taking place October 13 to 15 in Atlanta, states that XR training has moved past the pilot phase at many of the world's largest organizations, and puts scaling from pilot to production at the center of its sessions, with speakers from Boeing, Delta, Southern Company, and Chick-fil-A.
Feature deep-dive · 8 October 2026 · 2 min readUnited Rentals Brought a Construction Site Into the Classroom. Here's What the Program Actually Looked LikeUnited Rentals worked with Strivr to build a VR training program using 360-degree video captured at a real construction site, letting classes of 20 to 25 trainees "visit" a job site without leaving the training room, in a format built for outside sales reps that blends safety awareness with sales technique.
Product news · 8 October 2026 · 2 min readPimax Just Announced a Wireless PC VR Headset With 2880 x 2880 Pixels Per Eye. Here's Who Should CarePimax unveiled the Crystal Pro, a $1,399 wireless PC VR headset with QLED panels at 2880 x 2880 pixels per eye and a 110-degree field of view, plus an optional 60G AirLink kit that streams the GPU's native image without Wi-Fi encoding, a spec sheet aimed squarely at users who prioritize image fidelity over portability.
Case study · 7 October 2026 · 2 min readA Telemedicine Platform Built for Ships Just Won a Major Tech Award. Here's Why It Runs on Internet Slower Than Dial-UpVeyond Metaverse was named a 2026 Fast Company Next Big Things in Tech winner for OceanMD, an XR telemedicine platform that lets onshore physicians guide medics through procedures on ships and offshore rigs in real time, designed deliberately to run on just 100 kbps so it works over the slow satellite connections available at sea rather than assuming high-speed internet most mixed-reality platforms take for granted.
Company update · 7 October 2026 · 2 min readSchneider Electric Just Bought a Major Enterprise AR Software Company for $22.6 Billion. Here's What That Acquisition SignalsEnterprise AR software provider PTC is being acquired by industrial giant Schneider Electric in a $22.6 billion deal, one of the largest acquisitions in the industrial AR software space to date, signaling that major industrial conglomerates now see AR-based digital twin and manufacturing software as core infrastructure worth owning outright rather than a technology category to merely partner with.
6 October 2026 · 2 min readSamsung's Android XR Glasses Just Cleared the FCC. Here's What the Filing Actually Reveals About the November LaunchSamsung's Android XR glasses cleared the FCC ahead of a confirmed November launch, with filing paperwork revealing eleven frame models under two FCC IDs, Wi-Fi 6E with a low-power mode, and manufacturing confirmed in Vietnam, giving enterprise buyers a concrete, verifiable timeline to plan around rather than speculation.
Product news · 6 October 2026 · 2 min readFederal Regulators Just Recalled a Pair of AR Glasses for Overheating. Here's the Due Diligence Question Every Enterprise Buyer Should Now Be AskingA CPSC recall was issued this week for a pair of AR/VR glasses found to pose an overheating hazard, a reminder that wearable AR hardware carries genuine physical safety considerations that enterprise buyers evaluating a fleet-wide deployment need to vet with the same rigor as any other workplace equipment.